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Por qué elegir la impresión lenticular

POR QUÉ ELEGIR LA IMPRESIÓN LENTICULAR ¿QUÉ ES LA IMPRESIÓN LENTICULAR Y POR QUÉ ES TAN IMPACTANTE EN PUBLICIDAD? La impresión lenticular es una técnica de impresión avanzada que permite crear imágenes con efectos visuales sorprendentes. Utiliza una lámina especial de lentes para crear efectos lenticulares como: 3D Profundidad Cambio de imagen Movimiento Zoom Positivo-Negativo […]

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Lenticular diptychs: A very effective promotional product

Usually diptychs and triptychs are printed on card with the enough widthness to give a nice and quality feeling. Such applications, with a lenticular cover, become a promotional products with public relevance, and they are able to support any of the effects: 3D, changing images, movement, etc.. Our extensive experience with this type of products makes our prices very competitive with the quality that provides the

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Lenticular Marketing: Applications for changing products and brands

One of the lenticular applications most commonly used in the pharmaceutical is the Changing images. The Changing images allows to display very interesting concepts and, especially, it has been applied to advertising campaigns and promotion material of brand changing, changes of corporative image and packaging, developments in the product, dosage changes or changes in nomenclature of the pharmaceutical products themselves. Despite the spectaculararity of other lenticular

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Corporate Identity. How do you build a brand?

The corporate image is the first marketing tool of every business. Its main function is to serve as an identifier. Identifier in many aspects. Its shape, color and composition is going to identify the company with its sector, with its customers, its employees, its mission, goals and philosophy. As well as it should serve as a stand out from the competitors. To get

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Moving images, here and now

The data are overwhelming. In Instagram, 60 million images a day are shared. In Facebook are 350 million daily. If we focus on a single minute data: In Snapchat, 104,000. Flickr are 20 million photos. In Instagram, 3,600. In Tumblr, 20,000. In addition to these we can highlight the instantaneity of the processes. We need to share our pictures with our contacts and we need to do it

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The perfect combination: Lenticular Covers, Packaging & engagement

Since the late nineteenth century people like Eadweard Muybridge experimented with moving images. Muybridge’s hand came zoopraxicopio that consisted in projecting images placed on rotating glass disks in rapid succession to give the impression of movement. In the first projector the images were painted by hand, in the second drawing drawings hand-colored photographs were used. Known throughout the world is your image of

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Surprise and interaction as key to success in billboards advertising: Hyundai Tucson Campaign

Today we want to show you our last work consisting in large lenticular panels, which has became a huge success because of the impact it has generated in their final recipients. It is a campaign that we have developed together with the communications agency responsible for promoting the Hyundai Tucson, the Korean giant’s new car. The work involved the creation of three

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